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Client Engagement Articles

Read the latest updates and tips about business Client Engagement

Recent Articles

How to set up a lead magnet automation sequence

Lead magnets are a great way to offer value and connect with potential clients, but don’t stop at just delivering the resource. Here’s a step-by-step guide on how to set up a simple automation sequence to follow up, nurture leads, and introduce them to your business.

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Don’t waste your money on marketing

No one likes wasting money – especially on marketing. But without clear goals, benchmarks, and tracking, it’s easy to spend without seeing results. Learn three simple steps to ensure every marketing dollar works harder for you.

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Personality sells

Personality sells – it’s as simple as that. Clients want to work with real people, not faceless corporations. But too often, businesses lose their human touch when it comes to marketing.

Don’t let that be you. Let your personality shine, and you’ll build trust before you even get to that first client call. Be yourself – it’s the best marketing strategy you’ll ever u

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How to set up a Google Review automation sequence

Google reviews are more than just nice-to-haves—they’re essential for building trust and credibility in your business. But manually asking for reviews can be time-consuming. That’s where automation comes in. Here’s how to streamline your review process and let your happy clients help you grow your business!

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What Does Your Ideal Client Really Think?

Want your marketing to hit the mark? It starts with understanding what your ideal client really thinks. By stepping into their shoes, you’ll uncover what they value most and how you can truly connect with them.

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Crisp Communications is not an Agency

When people hear about Crisp Communications, the first thing they often assume is, “Oh, you’re a marketing agency.” But if I’m being honest,I don’t think ‘agency’ fits the friendly, custom nature of Crisp. Here’s why.

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Thinking small to compete with the BIG guys

In the financial advice industry, it can feel daunting to compete against the big players. But what if the key to your success lies in doing the opposite of what they do? Here is how you can embrace your unique strengths as a boutique or independent financial advisor.

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Lead magnets are a great way to offer value and connect with potential clients, but don’t stop at just delivering the resource. Here’s a step-by-step guide on how to set up a simple automation sequence to follow up, nurture leads, and introduce them to your business.
No one likes wasting money – especially on marketing. But without clear goals, benchmarks, and tracking, it’s easy to spend without seeing results. Learn three simple steps to ensure every marketing dollar works harder for you.
Personality sells - it’s as simple as that. Clients want to work with real people, not faceless corporations. But too often, businesses lose their human touch when it comes to marketing. Don’t let that be you. Let your personality shine, and you’ll build trust before you even get to that first client call. Be yourself - it’s the best marketing strategy you’ll ever u
Google reviews are more than just nice-to-haves—they’re essential for building trust and credibility in your business. But manually asking for reviews can be time-consuming. That’s where automation comes in. Here’s how to streamline your review process and let your happy clients help you grow your business!
We all know that having great search rankings is important, but how do you improve them without a major website overhaul? Here’s a super quick and easy website upgrade to help boost your visibility online.
Want your marketing to hit the mark? It starts with understanding what your ideal client really thinks. By stepping into their shoes, you’ll uncover what they value most and how you can truly connect with them.
When people hear about Crisp Communications, the first thing they often assume is, “Oh, you’re a marketing agency.” But if I’m being honest,I don’t think ‘agency’ fits the friendly, custom nature of Crisp. Here’s why.
I regularly hear business owners say, "I haven’t got the brain space to think about marketing." So let's discuss outsourcing your marketing to take it off your plate.
In the financial advice industry, it can feel daunting to compete against the big players. But what if the key to your success lies in doing the opposite of what they do? Here is how you can embrace your unique strengths as a boutique or independent financial advisor.
Got a small marketing budget? No worries! Here’s my tried-and-tested advice for making the most of every dollar, so that you can get that triple B - Bang for your Buck for your Business.

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