When you hear “virtual reality,” do you think of gaming headsets and rollercoaster simulations? So did Abi Gatling – until she met Benjamin Breitenstein from Composit Design.
In this episode of Creativity: Uncovered, Benjamin reveals how VR is being used far beyond the gaming world to solve problems, unlock new experiences, and reimagine what’s possible in design.
Tune into this episode of Creativity: Uncovered to hear about:
- How a zombie game kickstarted Benjamin’s passion for VR
- The creative process behind building virtual experiences
- The difference between designing in VR vs 2D or 3D
- Virtual vs augmented reality – what’s the difference and why it matters
- The psychology behind user-centred design and behavioural economics in VR
- Real-world applications: from Crocs’ virtual try-ons to increasing access for remote communities
- What the future of VR might look (and feel) like
Happy listening!
xo Abi