Articles by Abi Gatling

Read the latest updates and tips from Abi Gatling

Recent Articles by Abi Gatling

Is this a good freebie?

A client gift or freebie is a reflection of your brand or business. Is a laptop sleeve freebie from Cheezels a clever gift idea? Let’s break down client gifts to make a lasting impression.

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My Marketing Isn’t Working!!

Marketing is all about building brand awareness and trust through repeated exposure. Your efforts might not deliver instant results and why that’s perfectly okay. Trust the process and you’ll see your marketing working in no time.

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Ideas For Email Marketing Newsletters

Have you been meaning to start email newsletters, but you’re not sure exactly what to put in them. To get you started, I brainstormed as many ideas for your email marketing newsletter as I could in 60 seconds.

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How to set up a discovery call automation sequence

Discovery calls are your first chance to make a great impression on potential clients, but managing them manually can be a hassle. With an automation sequence, you can streamline the process from booking to follow-up. Learn how to set up a seamless system that saves you time and impresses clients.

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How to set up a lead magnet automation sequence

Lead magnets are a great way to offer value and connect with potential clients, but don’t stop at just delivering the resource. Here’s a step-by-step guide on how to set up a simple automation sequence to follow up, nurture leads, and introduce them to your business.

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Don’t waste your money on marketing

No one likes wasting money – especially on marketing. But without clear goals, benchmarks, and tracking, it’s easy to spend without seeing results. Learn three simple steps to ensure every marketing dollar works harder for you.

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Personality sells

Personality sells – it’s as simple as that. Clients want to work with real people, not faceless corporations. But too often, businesses lose their human touch when it comes to marketing.

Don’t let that be you. Let your personality shine, and you’ll build trust before you even get to that first client call. Be yourself – it’s the best marketing strategy you’ll ever u

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